Rani & Co. is a brand for the undefined woman; a woman with a zest for life and fiery ambition who doesn’t follow the rules defined by society. The word ‘Rani’ (pronounced Rah-Nee) means ‘Queen’ in Hindi, and the 'Co.' part of our name means Rani's in the company of other Rani's.
The founder of Rani & Co., Ramona, has always admired the strength and the beauty of being a woman, but recognised that they are often suppressed by society’s stereotypes. Whilst writing her University dissertation on the glass-ceiling, she came across the concept of feminism and realised that she had been a feminist from a young age.
Reflecting on her own experiences of sexism, Ramona wanted to create something that would make a difference to the world, no matter how big or small. She decided to channel her passion for creativity and build a brand to encourage others to feel confident, to feel proud of their gender, to feel inspired and to educate others about feminism.
Rani & Co. wants to show feminism in a positive light, through elegant and chic slogan apparel accompanied by everyday wear jewellery. For products launched this year (2019), we will donate £1 of every purchase to charity. We choose charities that support young girls and women, whether it's providing them with an education, safe environment or free sanitary products.
Rani & Co. launched in 2017 and is now selling on 4 other online marketplaces, the clothing and jewellery has been worn by many influencers and Ramona was nominated as a finalist for 'Entrepreneur of The Year' for the 'Croydon Business Excellence Awards 2018'.
To all the Rani’s out there, we hope that you enjoy wearing our products and we encourage you to go beyond boundaries to achieve your dreams.
Lots of love,
Rani & Co.