I created Rani & Co. to empower women, to encourage them to feel confident, to realise that they can achieve anything and to be the best version of themselves. This is all great for those who can buy Rani & Co.'s clothing & jewellery, but what about the women who don't know about the brand, who can't afford basic needs, who don't have access to the internet or don't have the ability to read due to their lack of education
These are the women that I really want to help. I want Rani & Co. to make a difference to people's lives.
Our new #TimesUp t-shirt is more than a fashion item. It's a statement. We're saying Time's Up for sexual harassment, the gender pay gap, to women not having the right to an education, exploitation of women and so much more.
We will be donating 10% of profits to 'Baale Mane', a small charity in Bangalore which helps young girls who are either orphans, raised by single parents who are unable to look after them, forced into domestic services or found homeless on the streets.
The donations will go towards giving these girls a roof over their head, food on their plate and an education. When the girls are 18, they are encouraged to live an independent life outside of Baale Mane and to pursue their careers.
You can read some of the girls' stories on how Baale Mane has helped them after they had been neglected, abused or forced into labour.
We will update you on how the donations are helping these girls. We will act with integrity and be transparent.
Why have we chosen this charity?
India is one of the most dangerous places for a young girl. They often face child marriage, sexual abuse, domestic violence, dowry violence, trafficking, forced domestic labour, female foeticide and less access to education and healthcare.
As an Indian woman, I know that gender inequality is a huge issue in India, especially towards girls. It's not considered safe for a girl to walk on the street by herself at 7pm at night. Why? Because the chances of her being raped are a lot higher, and a man's excuse is usually 'she shouldn't have been walking on the street at 7pm'.
I want to help these girls and I want to see them get the education that they deserve so that they can achieve their dreams and inspire other girls.
Happy International Women's Day ladies. I hope you join us in this movement so that we can change lives together.